About us

National Stress Awareness Day (NSAD) is organised by the International Stress Management Association (ISMA UK) – a registered charity whose aim is to advance the education of the public in the field of biological stress.

Funded by our qualified stress management practitioners registered with ISMA UK, and also by organisations that have an interest in stress and stress reduction, our aim is to rationalise and develop understanding of stress and to open access to the many coping strategies and sources of help available to people and organisations who want to reduce the harmful outcomes of stress.

NSAD is a firm fixture in the UK calendar on the first Wednesday of November (4th November 2009). People can be affected by external pressures over which they believe they have very little control but they are also affected by internal pressures through their thinking patterns.